InterviewAutumn

Bern Chandley

InterviewAutumn
 Bern Chandley
  1. In our ever-changing modern world, your business focuses on exploring a design first developed in the 1700’s: the Traditional Windsor Chair . For you, what is the appeal of this style and what drew you to the idea of becoming a chair maker?


     

  2. You have taken the form and function of the Windsor Chair and developed your range with a variety of styles ranging from the Classical , to the Modern, to the Artistic. Do you find one style more satisfying than others to make? Do you have a favourite?


     

  3. Being a one-man band in your business presents a unique set of challenges, especially when you are making all of your products yourself- how do you promote your work and keep a steady workflow? Did you find your feature on The Design Files  a few years ago gave your profile a boost?


     

  4. There are a surprisingly large amount of furniture makers in Australia. Do you feel that narrowing your focus has given you a point of difference? Are you ever tempted to brand out into other areas of the furniture world? If so, what interests you?


     

  5. As one of your 53,000+ Instagram followers, I’ve noticed you posting more and more videos of your process, what inspired you to give your followers a glimpse at your workshop? Are there any trade secrets you want to keep to yourself or are you an open book?

     

  6. As fellow creatives, we know that it can be all-consuming. What do you do in your downtime (if you have any downtime. ha)? Do you have any hobbies or interests outside of full time furniture work?

     

  7. Lastly, where would you like to see yourself and your business in five years time?